Healthy habits start early, and they go beyond just brushing teeth! First 5 San Bernardino’s Little Me, Big Responsibility campaign encourages families to support their child’s overall well-being through nutrition, oral health, developmental screenings and regular check-ups.
Previously known as ‘Little Teeth, Big Responsibility,’ the initiative originally focused on pediatric oral health but was expanded this year to address whole-child health for children ages 0-5. The campaign will reach families through social media, advertisements, traditional news media and public service announcements – some of which you may have already seen!
In partnership with San Bernardino County Department of Public Health’s Nutrition and Wellness Services and Smile SBC, the campaign shares simple, practical ways families can build healthy routines at home. From swapping sugary drinks for water to getting kids involved in meal prep, small changes can make a big difference in a child’s growth and development.
The campaign also continues to highlight the importance of oral health. With more than 60 percent of San Bernardino County kindergarteners experiencing tooth decay, starting early matters. Experts recommend building daily brushing habits and scheduling a child’s first dental visit by age one to set the stage for a lifetime of healthy smiles.
Families can also track their child’s development and access helpful screening tools through Help Me Grow Inland Empire, making it easier than ever to stay on top of important milestones.
For more information on building healthy habits, including recipes, oral health tips, and resources, visit First5SanBernardino.org/Child-Health-Campaign.